Never a company to sit back on it’s haunches, Google have been Beta testing their property portal in Australia.

Now Google dominate as the search engine of choice they appear to be exploiting vertical markets such as property and blend them with Google Maps and CPA (Cost Per Action) advertising.

Instead of cost per click, CPA are shown favour in searches and the leads are monetized. How this changes organic searches remains to be seen.

Google Property Portal

To get a glipse into the future of online property sales, click on the link below to see Googles Beta Real Estate site for Adelaide Australia

Google Real Estate Listings

Estate Agents! Learn How to Dominate Google Page 1 NOW! Blend Local Search Marketing

Technorati Tags: Google, listings, portal, property, real estate

This property video is a film of the same house in South London in the previous blog post which feature our photo slideshow.

When compared with each other the examples show the difference between a film and a photographic slideshow video quite distinctly.

Working with digital film rather than still photographs the image comes alive and the customer can quite literally walk through the property as the camera is the point of view (POV) of the buyer and get a real feel of the place.

A flickering flame from a candle or open fire, running water from a shower or outside water feature or trees gently swaying in the breeze all conjure up a magical image that can not be captured with photographs.

For those with a little more to invest in their property video marketing campaign, a presenter can guide the viewer through the house, providing a commentary on the important features very similar to what we all know and see on television.

Titles can be used to inform the viewer of the number of bedrooms, room sizes or points of note and distiction.

Once your customers have viewed the property video and then booked a ‘in person view’ of the property, you know they are already interested saving you time and money from wasted viewings.
Video Property marketing is the future. Visit our Official Youtube site.
Or contact: perry

Technorati Tags: agent, capital, commercial, developer, film, house, London, photo, photographic, production, productions, property, real estate, residentail, slideshow, video